Our Team

Mariruth Kennedy

A New Jersey transplant, Mariruth has over 30 years of experience in the corporate world of sales, marketing and advertising. Her experience spans working in NYC with companies like Nabisco and General Foods, to running direct mail sales organizations as VP of Franchising, Sales and Marketing for a direct mail company. Then it was time for something new.

Using her foundation in traditional media and experience with social media, she created BuzzFish Marketing to help businesses and non-profits move into the social media space that is new and often confusing. Mariruth has a way of breaking down the complex into bite-size nuggets that make sense.

Through Mariruth’s leadership, BuzzFish offers social media strategy, content development and management, digital advertising, website design, SEO, content creation and acts as an in-house agency to several clients.

On the personal side, she enjoys active travel, is a wealth of useless knowledge, a serious Lincoln nerd and always pushes the team forward with “I bet we could…”

Meredith Plunkett

Meredith is a New Jersey born, Boston educated, transplant Floridian who has been with BuzzFish since 2014. Her penchant for puns, pop-culture, and chameleon-like ability to take on a client’s brand and tailor it to social along with her passion for processes and structure make Social Media Marketing a natural fit. Prior to joining Buzzfish, Meredith quickly rose to Senior Social Media Strategist overseeing 150 + clients for a mid-sized Agency.

As the Director of Social Media Strategy and Content Development for BuzzFish, Meredith oversees strategy and content development for all clients, explores new platforms and technology, and assists in Social Media advertising. She believes that social media is the first touch point of customer service—so make it exceptional.

In her spare time Meredith enjoys binge listening to podcasts, practicing yoga, chasing around her two children, and finding inspiration for social media (ever the marketer.)

Megan Kennedy

Megan spent five years as the Imaging Director at UrbanDaddy magazine in New York City before joining the Buzzfish team as a graphics whiz and newsletter maven. At UD she was responsible for researching, licensing and editing photography for daily editions in 13 markets as well as designing microsites, blogs, commercial partnerships and mobile applications. She managed a team of five photo retouchers as well as photographers in ten cities.

When she isn’t at her desk you can find her climbing mountains, jumping off cliffs, kayaking, cycling, camping, rock climbing, weightlifting, and generally being active outdoors. Her adventures have taken her all around the world, from the Arctic Circle to Croatia & Peru.

You’ll quickly notice that her hair changes shade almost weekly. She likes to think of it as mood-hair.

Léni Hall

Now an official resident of St. Petersburg, FL, Léni Hall grew up in Bradenton, FL and spends most of her time living what envious northerners may describe as a permanent vacation. Armed with a Bachelor’s degree in Internet Marketing from Full Sail University, she also has eight years of experience at some of the area’s most prestigious hotel properties including the Vinoy Renaissance Resort and Golf Club and TradeWinds Island Resorts. Before joining the BuzzFish team, she led the charge on all social media efforts for one of the country’s most envelope-pushing and powerhouse destination marketing organizations, Visit St. Petersburg/Clearwater.

Promoting tourism and travel has become her second nature and in the ever-changing landscape of social media, she shares her passion through story telling, inspiring content and authentic engagement. She also oversees the BuzzFish social media advertising strategies.

Married to her high school sweetheart for nearly 10 ten years, when she isn’t completely engulfed in raising a strong, beautiful and incredibly smart little girl, she’s planning her own global travels, enjoying the Florida sunshine, sampling local craft beer or checking out the newest restaurant in town.




Linda Arns

Linda Arns also came from a traditional advertising and marketing background. After 25 years working for companies like Catalina Marketing and NCI Communications, Linda realized that social media marketing was quickly overshadowing print and targeted direct mail campaigns. It was then that she shifted her focus from print media to social media.

Together with Mariruth, she showed clients how social media marketing could positively affect their business growth. She began working with their clients on their transition from outbound marketing to inbound, internet-based marketing. Linda’s role in the organization is to oversee content development and ensure that operations are working smoothly. If there is a deadline to meet, Linda makes it happen.

Linda is also a nature lover and amateur photographer. Since the internet and social media are so image driven, her eye for photography allows her to select or create images that capture the attention of the target audience. She loves the way social media sites allow her to interact with others who share the same interests and passions.


Joyce Santos

A seasoned marketing pro, Joyce has experience in Product Development and Marketing for electronics.

Starting as a computer programmer, Joyce has always been on the cutting edge of technology. Moving into product planning and development, she researched and tested new features for popular electronic devices.

Joyce was Marketing Director for Latin America and Canada at Brother, where she improved the marketing for the these subsidiaries. With a passport of stamps from around the world, Joyce joined the BuzzFish Team to oversee new initiatives.

At her core Joyce is still a techy, she enjoys website development and improving SEO. In her free time, Joyce spends time with her granddaughter Riley and dog Daisy Mae taste testing ice cream shops in the Northeast.

Deb Barr

Deb Barr

Deb is a seasoned marketing and communications professional with over 20 years’ experience in advertising, promotions, direct mail and online marketing. She honed her skills at some of the most prestigious advertising agencies in the U.S. – Y&R, San Francisco, where she began her career and later at Ogilvy, New York, where she was a Senior Partner, Account Director.

A mother of two teenage sons, Deb says she made the transition to social media for very personal reasons, “A few years ago, I suddenly realized that my kids were engaging with the world in ways that were a mystery to me. This generation lives and breathes social media and I had to ramp up quickly. I now know first-hand what an important tool social media is helping our clients’ reach their marketing communications goals.”

Coming back full-circle from where she started – Deb lives with her family in the San Francisco Bay area and manages projects bi-coastally.